Lego's Imagination, Remembering 2 Authentic Legends

July 27, 2023

What Does Authenticity Mean?
“When Your Words And Actions Match”

| Authenticity Report

Welcome to our weekly guide exploring the meaning of Authenticity as it relates to our personal and professional life, bringing you the latest insights, curated news, and guest authors from our community.

This week, we explore the imaginative world of Lego, shine a light on two musical legends we recently lost, and our curated insights in Authenticity Roundup..

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Building Authenticity: Lego’s Imagination Empire

"Life is a gift, but it’s more than just that. Life is a challenge.”

Ole Kirk Christiansen, Lego Founder

LEGO has just become the biggest toy company in the world after facing numerous setup backs throughout the years. Its simple concept of the plastic brick is one of the greatest sources of imagination, inspiration, and impact on children and adults alike.

Christiansen adopted the name LEGO in 1934. The name, derived from 'Leg Godt,' meaning 'play well' in Danish, reflects their commitment to genuine playfulness. In Latin, 'lego' translates to 'I study' or 'I put together,' underlining the constructive exploration at the heart of their philosophy.

The LEGO community praises the brand's childlike curiosity, evident in its parks, products, and television ventures. They serve as an imaginative canvas for children and adults, fostering creativity and evoking a sense of freedom while remaining consistent in their values over the years.

What our community thinks;

“It makes you creative. It makes adults feel like a child again, and gives you a sense of freedom.”

“As they grow, they stay true to childlike curiousity in their parks, products and now television. They are all about imagination and being a blank canvas for whatever children (or grownups) need.”

“The idea that building things would inspire problem solving & spatial skills while having fun.”

| Authenticity Roundup

This week's interesting reads from around the web

• The Secret of Barbie’s Success? Self-Awareness and Authenticity

Barbie's recent success is attributed to its self-awareness and authenticity, as Mattel bravely showcased its own flaws and criticisms in the Warner Bros. mega-hit movie. This approach allowed Barbie to become a shared experience and a beacon of hope, presenting opportunities for other brands to join forces in a meaningful and culturally relevant way.

Read More → muse by clio

• Rise of De-Influencers

The rise of de-influencers is changing consumer behavior, prompting brands to prioritize authenticity in influencer marketing to regain consumer trust and adapt to conscious purchasing trends. By collaborating with genuine influencers, acknowledging consumer values, and embracing the de-influencing trend constructively, brands can establish stronger connections with their target audience.

Read More → lexology

• Michael Phelps - “Embrace Your Authentic Self Mental Health”

Olympic legend Michael Phelps advocates for mental health awareness and emphasizes the importance of being one's authentic self. Through his own experiences with depression and anxiety, Phelps encourages young athletes to prioritize mental wellness while embracing their unique identities.

Read More → sportskeeda

• AI Influencers and the Issue of Authenticity

Exploring the rise of AI influencers, particularly virtual ones like Lil Miquela, who appear authentic and relatable but are actually controlled by tech companies. It delves into the issue of manufactured authenticity and deceptive marketing strategies employed by these virtual influencers. The impact of personal connections between followers and AIIs is discussed, emphasizing the need for awareness about the true nature of these AI-created personas.

Read More → high brow

In tribute to their extraordinary lives, we celebrate two iconic individuals who fearlessly embraced their authenticity and left an indelible mark on the world.

photo: Bill King

Tony Bennett: A Legend Boldly Standing The Test of Time

Tony Bennett's unwavering love for traditional American standards and refusal to conform to popular music trends has contributed to his legendary status in the industry. He fearlessly spoke out about important social issues and used his platform to raise awareness while maintaining an approachable and down-to-earth connection with his fans. Bennett's authenticity has made him a unique and cherished artist, leaving a lasting legacy in the world of music.

photo: Paul Bergen / Getty Images

Unapologetically Sinead: Remembering The Fearless Voice

In loving memory of Sinéad O'Connor, her powerful voice and unapologetic views left a lasting impact, even amid harsh criticism and death threats. Through it all, she remained steadfast, refusing to compromise her authenticity. Facing the challenges of public scrutiny, heartbreaking loss, and her mental illness burden, she never faltered in her commitment to being true to herself. Her legacy reminds us all to stand strong in our authenticity, no matter the obstacles we encounter on our journey.

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